🌳Admin Journey

The Admin Journey on GSM is designed to provide administrators with full control over platform operations, from brand registration and campaign setup to monitoring user activity and managing payments. Admins ensure the platform runs smoothly, maintain the integrity of campaigns, and handle important platform settings. Below is a breakdown of the key steps in the Admin Journey:

1. Receive & Approve Brand Registrations

The journey begins with admins receiving and reviewing brand registration requests. Admins ensure that brands align with platform standards and values before approving them to join the GSM ecosystem. This step is crucial for maintaining the quality and integrity of the brands that will participate on the platform.

2. Register Brand Details

Once a brand is approved, the admin registers the brand's details in the GSM system. This includes inputting necessary information such as brand name, contact details, product categories, and other relevant information. Admins ensure that the brand’s information is complete and correctly entered into the system.

3. Set Reward Pool Thresholds

Admins set the reward pool thresholds for different activities. These thresholds define how many tokens are allocated for various actions such as product purchases, social media shares, or reselling items. Admins can adjust these thresholds based on platform requirements and ensure that they align with campaign goals.

4. Platform Setup

Admins configure the platform to optimize performance, including adjusting system settings and ensuring all backend operations are running smoothly. This step includes configuring user permissions, data access controls, and ensuring that the platform’s infrastructure is optimized for scalability.

5. Review/Approve Campaigns

Brands create campaigns to incentivize user engagement, and admins review these campaigns to ensure they align with platform guidelines and goals. Admins can approve or reject campaigns based on quality and relevance, ensuring that all campaigns are valuable to users and brands.

6. Monitor User Activity

Admins track and monitor user activity across the platform. This includes reviewing consumer engagement with campaigns, tracking how users are interacting with brands, and ensuring that all users comply with platform guidelines. Admins have access to detailed activity logs and performance metrics to maintain platform integrity.

7. Manage Submissions

As users submit their participation in campaigns (e.g., submitting photos or completing tasks), admins review these submissions. Admins are responsible for ensuring that all submissions meet the brand’s campaign criteria and may approve or deny submissions accordingly.

8. Report False/Irrelevant Content

If any user submissions or content violate platform guidelines or appear irrelevant to the campaign, admins can flag and report this content. This ensures that the platform maintains a high standard of quality and relevance.

9. AI Monitoring

Admins also use AI-powered tools to monitor platform activity. These tools help identify suspicious behavior, such as fraudulent submissions or irregular activities, ensuring that all interactions on the platform are legitimate and safe for both users and brands.

10. Reward Users and Manage Claims

Admins are responsible for reviewing and approving reward claims from users. If users have successfully completed a campaign task, admins ensure that rewards are allocated correctly. Admins also manage the reward distribution process, ensuring fairness and transparency.

11. Engage with Brands

Admins regularly engage with brands to ensure that their campaigns are running smoothly. Admins can provide feedback, resolve issues, and collaborate with brands to ensure that their objectives are met. This continuous engagement helps maintain a positive working relationship between GSM and the brands.

12. Finalize Payments

Once campaigns and activities are complete, admins handle payment processing. This includes rewarding users, paying out resellers, and ensuring that funds are distributed according to the platform’s guidelines. Admins also manage the financial transactions between GSM, users, and brands to maintain smooth operations.

13. View Analytics Access

Admins have access to advanced analytics, which provide detailed insights into platform performance, campaign effectiveness, and user engagement. These analytics help admins track platform growth and identify areas for improvement.

14. View User & Interaction Data

Admins can view data on user interactions, campaign performance, and overall platform activity. This allows for continuous optimization of campaigns and platform operations, helping brands better engage with their audience.

15. Full Platform Insights

Admins have the ability to view comprehensive reports on the platform’s overall health, including financials, user growth, and campaign success. These insights help with strategic planning and decision-making, ensuring the GSM platform is growing in the right direction.